Why You Should Spend Your Time On Something That Others Frown Upon…

“Most people are too busy earning a living to make any money.”
-Joe Karbo.

The above quote is the headline from a famous sales letter.
It kind of sums up today’s message…

Depending on where and when you grew up, you’ve most likely heard some variations of these:

“Stop daydreaming…”
“Don’t believe you’re more than you are…stop dreaming.”
“Who do you think you are?”
“Get your head out of the clouds!”
And so on.

The essence is simple:
Don’t stand out too much.
Focus on what’s practical, and don’t ruffle too many feathers.
Stop dreaming and start working! (And stay working.)

But. I want to propose the opposite to you.
I say that daydreaming is essential. In fact, I even say that you should go so far as to schedule daydreaming.

Now, you can call it “creative thinking,” “ideation,” or some other fancier word. Just make sure that you do it.

Don’t believe me?

When do you get your best ideas? Is it when you try to force them to come? Can you usually coax them out at will?

And I’m talking about the “best” ones — not wimpy excuses.

If you’re like most people, chances are you get them when you least expect them.

A classic example is in the shower. Or you’re out driving.

Mine often come in the middle of the night. In the dark — plowing through the toy-riddled floors in the hunt for a pen and piece of paper…

The point is…

The creative, unexpected, imaginative solutions to problems usually come when you don’t think about them. They tend to come unexpectedly.


Because even after you stop actively thinking about something, the subconscious continues the task for you. Only, it has more resources and an uncanny ability to analyze in a non-linear capacity — it’s not as rigid and stuck in thought patterns.

So if you set aside time, you can essentially give orders to the subconscious mind to come up with solutions. Let it do what it does best — given a chance.

Anyway. I saved the best for last. Let’s face it — ideas are a dime a dozen. Anybody can have them.

You see, the real power comes in “solving” the steps of actually realizing the dream — realizing the idea…How to get it DONE.
That’s the hard part.

All-day-busy work is a sure recipe for staying “stuck.”

On the other hand…If you set aside time to imagine a bigger, better future, your superpower — your subconscious mind — will be the best co-pilot you ever had.

To your success

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Jesper Sandell

Jesper Sandell

Hi there, I run Velocitypeak.

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